2003 Projects

John Veverka & Associates

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Interpretive Consultants

Provoke, Relate, Reveal and more!

For the Cutting edge in Heritage Interpretation

Interpretive Planning, Training, Evaluation and more!

World Wide

2069 Ashland Ave, Okemos, Michigan 48864

(517) 347-2166    FAX (517) 347-2064   jvainterp@aol.com

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From interpretive planning for castles in Wales for the National Trust and bird sanctuaries in Michigan for the Kellogg Biological Station, to interpretive training in Alabama for the US Army Corps of Engineers, and museum exhibit evaluation in Wisconsin - (bottom row) and critiquing ancient temples interpretation on Malta for Malta Heritage, prehistoric archaeological site interpretation in Utah for Nine Mile Canyon/BLM, and docent/interpretive staff training for the National Museum of Wales in Cardiff, we do that - and more!

Heritage Interpretation: Interpretive Planning, Training and Consultation Services

Serving Parks, Museums, Historic Sites, Zoos & Botanical Gardens, Heritage Tourism Sites and Facilities, Commercial Tourism Attractions, and related interpretive sites and facilities -

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                        2003 Projects/Clients

Allegan - Heritage Trail Logo.jpg (406133 bytes) Allegan County Tourist & Recreation Council, Michigan. Contracted to develop a Self-Guiding Auto Tour CD for the Allegan County Heritage Driving Tour, a 100 mile + driving route which encircles the County, interpreting its cultural and natural history.

Huron MetroParks Logo.jpg (35837 bytes)Huron-Clinton Metroparks, Indian Springs Metropark, White Lake, Michigan. Conduct a interpretive exhibit planning focus workshop for the new Environmental Education Building, currently under construction. November, 2003.

Malta (Maltese Islands)Tourism Authority. JVA was contracted to conduct a 5 day interpretive Master Planning Course, and provide other interpretive consultation services for a variety of different agency representatives, from Heritage Malta to Tourism staff - November, 2003. You can visit Malta via their web site at: http://www.visitmalta.com

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The National Association for Interpretation, Michigan/Ohio Region. Conducted a one day workshop on Interpretive Master Planning, Nov. 03.

Recreational Boating and Fishing Foundation, Alexandria, Virginia. Conduct an evaluation of their Water works wonders! Mobile Marketing Tour exhibition (travels by semi-truck to county fairs, etc.), November, 2003.

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Norfolk Logo.jpg (12673 bytes)Norfolk Tourism in Association with the Norfolk Tourist Attractions Association, England. Provide an Interpretive Master Planning workshop for regional tourism partners, sites and attractions. September, 2003.

Snowdonia National Park Training Center, Wales, UK. Develop and teach an Advanced Interpretive Master Planning Course - offered Internationally. The course will cover feasibility analysis, media planning and contracting, interpretive site marketing strategies, and evaluation strategies and techniques. September 9-11th, 2003.

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KBS - Logo.jpg (32298 bytes)Michigan State University Kellogg Biological Station, Hickory Corners, Michigan. Developed a new self-guiding trail plan and booklet for the "Succession Self-guiding Interpretive Trail".

Prater's Mill Logo.jpg (37374 bytes)Praters Mill Foundation, Dalton, GA. Provide a critique and consultation services for the Praters Mill marketing strategies and marketing/promotion materials. August, 2003.

Flag Ponds Nature Park (Calvert County Parks, MD). Develop an Interpretive Master Plan for Flag Ponds Nature Park, and an associated property, located on Chesapeake Bay, MD. You can visit this park at: http://www.calvertparks.org/flagpond.html.

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US Army Corps of Engineers, Kinzua Dam, Warren PA. Provide consultation on Visitor Center Exhibit Planning and Design. July, 2003. Contracted to develop the Big Bend Visitor Center and Kinzua Dam and Allegheny Reservoir Interpretive Master Plan - August, 2003.

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Pawhuska Community Foundation, Pawhuska, OK. Develop the "return trip" CD for The Tallgrass Prairie Legacy self-guiding Auto tour, from the Nature Conservancy Tallgrass Prairie preserve to Pawhuska.

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City of Kettering, Ohio, Parks and Recreation Department. Develop interpretive plans for Pondview Park and Southdale Nature Center and Park. These parks/facilities are being developed in a grant partnership with the Kettering Schools as part of a new Land Lab Learning Center project. Project completed January, 2003.

English Nature Logo.jpg (10073 bytes)English Nature. Provide a keynote address for the English Nature April 2003 conference (in Buxton, England) on the role of interpretation in developing and marketing English Nature's mission. English Nature manages 213 National Nature Reserves throughout England. You can visit their web site at: http://www.english-nature.org.uk.

The National Trust of England, Wales and N. Ireland. Conduct an evaluation of interpretation at Penrhyn Castle, a National Trust Wales site located in North West Wales. April, 2003. You can visit the Castle here: http://www.castleuk.net/castle_lists_wales/115/penrhyncastle.htm

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US Army Corps of Engineers, Conducted the February 2003 and June 2003 Interpretive Services Course for the ACOE - Huntsville, Alabama.

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Prater's Mill Logo.jpg (37374 bytes)Prater's Mill Foundation, Dalton, Georgia. Provide an interpretive planning workshop for the Foundation, and other City of Dalton heritage sites (funded by a grant from North Georgia Electric), March, 2003.

GA Workshop Logo.jpg (10852 bytes)State University of West Georgia, Heritage Tourism Institute. Provide institute workshop sessions for the March 2003 and August 2003 Tourism Institute. Institute workshops sessions for 2003 include: "Packaging your Tourism Product" & "Increasing Heritage Tourism Success".

Loch Lomond NP Logo.jpg (439725 bytes) Loch Lomond and Trossachs National Park, Scotland. Provide an interpretive training workshop to parks staff, and critique of the visitor center exhibits. May, 2003. You can find out more about the National Park at: http://www.lochlomond-trossachs.org/html/home

Scottish Natural Heritage, Perth, Scotland. Provide interpretive training courses - April 2003 and May 2003 for SNH staff.

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The National Trust of England, Wales and N. Ireland. Provide interpretive planning consultation services for the National Trust - Wales for Chirk Castle, located in Northern Wales, UK. You can visit the Castle at: http://www.chirk.com/castle.html.

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Snowdonia National Park Training Center, Wales. Conduct a 3-day training course on Planning and Design of Interpretive Media, May, 2003.

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Highland Wildlife Park Logo.jpg (35673 bytes) Highland Wildlife Park, Kingussie, Scotland. Interpretive site assessment and interpretive advisory services, May 2003.

Mercat Tours ColourLogo.jpg (137503 bytes)  Mercat Tours, Edinburgh, Scotland (provides historic city guided walking tours). Interpretive marketing consultation and critique of current marketing publications. May 2003.

Rail Devel. Logo.jpg (15304 bytes) The Ohio Rail Development Commission. Legacy Services and John Veverka & Associates were selected to conduct a heritage tourism assessment of approximately 26 heritage railroad sites/facilities in Ohio, as Phase I of a project to develop a tourism marketing plan/strategy for participating railroad heritage sites by June, 2004.

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Michigan State University Kellogg Biological Station, Hickory Corners, Michigan. Provide a variety of interpretive planning and design services - 2002 - 2003.

COE New Logo - color.jpg (10339 bytes) US Army Corps of Engineers - New Orleans District, LA. Provide a two day Interpretive Planning training course focusing in Interpretive Center Planning and Regional Interpretive Planning. June, 2003.

COE New Logo - color.jpg (10339 bytes) US Army Corps of Engineers - Interpretive Services Course. JVA was awarded the contract to teach the annual Interpretive Services Training Course for the Corps through 2006. The contract also calls for rewriting/updating the course training manual, lesson plans, and all course handouts in 2004. Training courses for 2004 will be in February at the COE National Training Center, Huntsville, Alabama.

Cleveland Zoo Logo.jpg (17934 bytes) Cleveland Metroparks Zoo, Cleveland, Ohio. Provide interpretive exhibit evaluation services to the exhibit planning/design team for the zoo's new Animal Health Care Center exhibit project.

Chester Zoo Logo.jpg (62861 bytes)The Chester Zoo, Chester, England. Conduct a three-day interpretation workshop/seminar covering a variety of subjects from interpretive planning to marketing interpretive services, to interpretive media pre-post testing evaluation and visitor surveys. September, 2003.

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NPS Gateways Logo.jpg (26914 bytes) Chesapeake Bay Gateways Network - a system of parks, refuges, museums, historic sites and communities, and water trails in the Chesapeake Bay watershed. Managed by many different partners, these sites each tell a part of the Bay story. The National Park Service coordinates the Gateways Network in partnership with the Chesapeake Bay Program and all of the partner sites. JVA will provide a variety of interpretive planning, training and individual site interpretive consultation services for the Network over the next year in an open-ended contract. For more information on the Network visit their web site at: www.baygateways.net.

City of Rockford, IL. Contracted to conduct an analysis of heritage tourism site directional signage from key highway "gateways" into Rockford, recommend signage design needs/standard, use of heritage site icons, and integration of directional signage system into the mainstream tourism marketing materials. Project to begin in October 20, 2003