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John Veverka & Associates
Interpretive Consultants Provoke, Relate, Reveal and more! For the Cutting edge in Heritage Interpretation Interpretive Planning, Training, Evaluation and more! World Wide 2069 Ashland Ave, Okemos, Michigan 48864 (517) 347-2166 FAX (517) 347-2064 jvainterp@aol.com
From interpretive planning for castles in Wales for the National Trust and bird sanctuaries in Michigan for the Kellogg Biological Station, to interpretive training in Alabama for the US Army Corps of Engineers, and museum exhibit evaluation in Wisconsin - (bottom row) and critiquing ancient temples interpretation on Malta for Malta Heritage, prehistoric archaeological site interpretation in Utah for Nine Mile Canyon/BLM, and docent/interpretive staff training for the National Museum of Wales in Cardiff, we do that - and more! Heritage Interpretation: Interpretive Planning, Training and Consultation Services Serving Parks, Museums, Historic Sites, Zoos & Botanical Gardens, Heritage Tourism Sites and Facilities, Commercial Tourism Attractions, and related interpretive sites and facilities - WORLD WIDE
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INDEX 2008 Projects 2007 Projects 2006 Projects 2005 Projects 2004 Projects 2003 Projects Interpretive Services Library Interpretive Planning Scenic Byways Evaluation Links Text Book Training Video Home Page |
Welcome to our Web Site! You are visitor #
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That's a question I get asked from time to time - and it's a fair question. So to learn more about JVA Credentials and Qualifications to be a interpretation "consultant" - CLICK HERE. I'm also a National Association for Interpretation: Certified Interpretive Planner Certified Interpretive Trainer. and a Certified Heritage Interpreter - Canada. This is a National Certification authorized by the Canadian Tourism Human Resource Council All of the above certifications are based on both written exams, reviewing a video of JV conducting an interpretation training course, and personal interview (Canada). The NAI Certifications also require a review of interpretive products (examples of completed interpretive plans or training lesson plans). But every consultant looks good on the web and with a resume.. I feel our projects speak for themselves which is why I post links to our clients - you can ask them how we did. And if you're sending your project out for a bid, always ask the bidder to send you a sample of their product - like a recent interpretive plan. I bet you'll be surprised at the differences in what some consider an "interpretive plan". If you would like an outline of what goes into one of our interpretive plans (content outline) Click Here. So scroll down to see what's new, and check out our 2009 projects and clients. We do keep busy! The index on the left will take you to our LIBRARY and other pages as well. And when you search for - or interview - an Interpretive Consultant for a project, don't forget to ask the question of "what qualifies you to be one"? It's one of the most important questions you may ask, for the success of your project really may depend on that answer. Well, enjoy your visit and e-mail me if you have any questions at all: jvainterp@aol.com And if you want to see some of our products to review and compare against others, just ask. Our products speak for themselves. Cheers - JV
_______________________________________________________________________________________________________ The Cutting Edge in Interpretive Media for Self-guiding experiences.
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JVA Interpretive Training Update for 2010. New interpretive courses for Snowdonia National Park Training Center, Wales, UK. For our 2010 season will include: May 2010- Interpretive Media Planning and Design. For September 2010: Interpretive Master Planning. Scroll down for our last 2009 workshop, and for details on our upcoming 2010 workshops. Note that these training courses bring in an international market, with participants in past courses coming in from as far away as South Africa (Director of the Nelson Manuella Museum), Sweden and the Channel Islands. ________________________________________________________________________
NEW - Request for Proposal Example Templates for "Interpretive Master Planning, Interpretive Exhibit Planning, and Planning/Design/Fabrication for Interpretive Panels and wayfinding systems" available from JVA. If you would like a copy just send me an e-mail and I can send you a copy. This was originally developed for members of the National Park Service Gateways Program. ____________________________________________________________________________ Great News - New Books - JV's Interpretive Master Planning text book has just been published in Chinese and soon to be published in Portuguese as well.
John Veverka is pleased to announce that his text book Interpretive Master Planning has just been published in Chinese. This was a project coordinated with Peking University, Center for Recreation and Tourism Research and the China Travel and Tourism Press. "It is hoped that the publication of this book in Chinese will help advance interpretation in China as well as serve as a planning guide for further developing China's cultural and natural treasures for its expanding tourism markets." CTTP. The Languages of Live Interpretation- Canadian Museum of Civilization John was asked to write a chapter/section in the book "The Languages of Live Interpretation" (shown above right) edited by Jean-Marc Blais of the Canadian Museum of Civilization in Quebec. The book focuses on a variety of live interpretation methods in museums (theater, animation, etc.) with examples from several different authors. John's chapter, "The Language of Live Interpretation: Making Contact", focuses on basic interpretive planning, learning concepts and interpretive techniques for the planning and delivery of live interpretive programs. The book is available from: The Canadian Museum of Civilization. Here is the link to their book store if you're interested in getting a copy. http://store02.prostores.com/servlet/cyberboutique/the-Books-scln--scln--cln-Museum-publications--dsh--Museology/Categories
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JVA is pleased to announce its association with HDC, a new international firm specializing in planning and training for developing or existing heritage destinations. We can help plan and develop both the total heritage site (resort, fishing lodge, cruise ship, historic community or city, historic region, etc.), and its interpretive/heritage programs and services, train staff, developing marketing strategies, do visitor surveys, develop support services and more. Visit our HDC web site http://www.heritagedestination.com for more details on how we can help bring you more visitors while preserving the natural and cultural heritage they are coming to see and experience. ___________________________________________________________________________________ Need Interpretive Training for Docents, Seasonal Staff, or Full Time Staff?
Photos from some of our international training courses (graduates of our 5-day interpretation overview course on Malta - top left; Planning/presenting Live Interpretive Programs course in Wales - top right, and graduates of our 5-day Interpretive Master Planning course in Slovenia - bottom left), Parks Canada and Dawson City Museum Interpretive training - Dawson City, Canada, and our BEGN - Botanical Garden Education Network - England workshop (bottom left). Bottom right, participants in our "Introduction to Heritage Interpretation - Interpreting your Geological Heritage" developed for the Institute of Geology and Mineral Exploration, Athens, Greece (2007). Bottom left- Natural England Interpretive Guide Training, England, 09. Bottom right - participants in the Snowdonia National Park Training Center - Introduction to Interpretation Course, May 09. Plan for your interpretive training programs now. I provide 1 day to 5- day interpretive training courses for parks, historic sites, museums and related heritage attractions. From skill training in how to plan and deliver an interpretive walk, tour or program, to the basics in interpretive communication. My training courses PROVOKE, RELATE and REVEAL - and add in some magic to ensure participants can DO what we teach. Lots of hands on as well as "minds-on" experiences. Some of our courses include: - An introduction to basic interpretive services. - Planning and conducting guided tours and programs. - Developing themes, objectives and programs with sparkle. - Interpretive Media Planning and Design. - Interpretive Master Planning - Marketing for heritage sites and attractions. - Museum/historical society guide/docent training - provoke, relate, and reveal your story. - Evaluation strategies for interpretive exhibits, programs or related services. - Visitor center exhibit planning, design and evaluation. - Market survey research and audience analysis - who are your visitors, and who do you want them to be? - Interpretive writing that provokes, relates, and reveals (Tilden was right)! - The art of teaching interpretation to others (Train the Trainers workshops).
COST: $800/day of training plus travel expenses. I also provide advanced courses on interpretive planning, exhibit and visitor center planning and evaluation of interpretive programs and services as well. All of our courses are based on years of "doing" interpretation, not just theory. Contact me if you have any questions at: jvainterp@aol.com. You can also go here for more information on our training services. Some of our recent/current interpretive training clients: * Blue Badge Guides, London, England * National Park Service, Chesapeake Bay Gateways Program * US Army Corps of Engineers * Parks Canada * Snowdonia National Park Training Center - Wales, UK. * Florida State Parks * The Countryside Counsil of Wales, UK. * Norfolk Tourism, UK.. * Plus a bunch more. ___________________________________________________________
One of the buildings in the historic
village (left photo) with the main museum and archives building on the right.
Nova Scotia Museums - Canada. JVA will provide a variety of interpretive planning/training consultation services for six of the Nova Scotia Museums members including: Highland Village, Sherbrooke Village, Ross Farm, Fisheries Museum of the Atlantic, Fundy Geological Museum and Village Historique Acadienne. The project will begin in early September 2009 and take about two weeks to complete, spending approximately one-two days with each site and travel time in-between. Project details and agenda are currently in the planning stage. September, 2009.
Highland Village (top left), Ross Farm Museum (center) and the Fundy Geological Museum.
Luray Valley Museum Interpretive Plan, Luray, VA. This new facility will be part of the Luray Caverns complex, which includes the Luray Caverns (an amazing show cave), vintage car museum, heritage farm and related historic buildings and much more. The Luray Valley Museum is a new museum project for the site, and will celebrate the history of the Shenandoah Valley with additional emphasis on the decorative arts and people of the Luray Virginia area as well. Interpretive planning also included looking at the formal Gardens with heritage plants/orchard and related demonstrations. The project was completed the end of April, 2009. To learn more about Luray Caverns you can visit their web site at: http://www.luraycaverns.com/
Luray Caverns - Saracen's Tent formation and the new Luray Caverns Museum and Gardens - under construction for a July opening. This site will include many different historic homes/buildings, garden, vistas and more for as part of the historic site complex. Luray Caverns Park is listed as a National Natural Landmark by the Department of the Interior.
At the Civil War battle that occurred at Rose Hill Farm, Winchester, VA, the stone walls provided shelter for soldiers of both sides. This was part of the Rose Hill Interpretive Plan developed by JVA in 2009. There is also a Civil War interpretive trail at this site.
The Big Pit National Coal Museum - A National Museum of
Wales Heritage Site. Big Pit stands on the edge of Blaenafon, a town that
played a vital part in the Industrial Revolution. This revolution transformed the
landscape, culture and society of Wales, the UK and the world. Awarding World Heritage Status to the town and landscape
marked the wider impact of Blaenafon's unique industrial heritage. JVA was invited
to the Big Pit to provide interpretive training and planning consultation services in
February, 2009. This site visit was part of a longer consultation service for the
National Museum of Wales which included work at the National Wool Museum. You
can visit the Big Pit web site at: http://www.museumwales.ac.uk/en/bigpit
National Museums of Wales - National Wool Museum, Llandysul, Carmarthenshire Wales. JVA was invited to return to the Wool Museum to provide additional interpretive planning consultation for the museum, February, 2009. This trip focused on developing a self-guiding audio tour and printed tour booklet for the local village. You can visit the museum web site at: http://www.museumwales.ac.uk/en/wool
The National Wool Museum, Wales, and one of the many artifacts illustrating the evolution of the wool manufacturing industries.
Natural England staff who participated in the interpretive guiding course.
Some scenes along the 500 mile Greenway.
Participants in the June 2009 Interpretive Services course - one team (on left) working on the design for a draft interpretive panel - another team (right) working on an interpretive trail planning exercise at our field trip site - Wheeler National Wildlife Refuge. We had 27 participants in the June 2009 course from Army Corps of Engineer Project sites from around the US.
Interpretive course participants (left), and one team working on their "interpretive panel" project (right).
Some of the outstanding living history re-enactors for the Quest for Freedom and Underground Railroad programs.
Some general views of the training center grounds and gardens. One course left for 2009 1 - 4th September, 2009. Advanced Interpretation Planning.. This advanced interpretation course will look at a variety of subjects including interpretive master planning, marketing for heritage sites, interpretive product development, audience development, new technologies, and visitor surveys and evaluation. We will focus on how to attract more visitors and make more income and more cost effective programs and services.
New Courses for 2010 - are being planned now for May and September 2010. May 2010 - Planning, Designing and Evaluating Interpretive Media September 2010 - Interpretive Master Planning. Course details and dates will be available later on this year. * Contact plas@eryri-npa.gov.uk for more information. ______________________________________________________________________________________ Some of our past years projects: For a listing of all of our 2006 clients click HERE. For a listing of our 2007 clients, click HERE. For a listing of our 2008 clients, click HERE. _____________________
Recent Articles/publications We have added new articles to our LIBRARY:
Is Your Scenic Byway Interpretation Sustainable? Published in Vistas (the publication of America's Byways Resource Center, Duluth, MN), January/February 2003 issue. Exhibit Evaluation for Childrens Exhibits -The Kirby Science Center Experience. (Published in Interpret Scotland, Issue 4, Autumn 2001). Planning for Interpretive Training Courses. (published in Interpscan, the national journal of Interpretation Canada, Vol. 28, No. 3 March 2002.) "Interpretive planning for the new millennium - The "product of the product", "outcome based planning" and the "experience economy". Click HERE to go to this article in our library. (Note: This article was published in Legacy, the magazine of the National Association for Interpretation, May/June 2000 issue.) "Why Heritage Sites Need Interpretation For Their Long Term Survival." This paper was prepared for the National Trust for Scotland for an interpretation seminar presented to NTS staff, October, 2000. To read this article, CLICK HERE. To view the other articles in the interpretation library, click HERE. _______________________________________________________________ A photo scrapbook of some of our international projects. Visit our UK office web site for our new international projects and offerings world-wide. http://www.heritagedestination.com
Isle of Lewis Standing Stones.
JV at one of the seven world heritage sites located on Malta (left) and at the Haida Heritage Center, Graham Island, Skidegate, Canada.
John Veverka, President of JVA. John provides interpretive consulting services world-wide, from England (top left and middle photo) to Korea (top right) and in Europe, Canada, Mexico (second from bottom photo), on the Island of Malta (bottom photo) and the United States. For recent projects for 2007 and 2008 click the year in the index on the left at the top of this page. If you have any questions at all, feel free to contact me at: John Veverka & Associates, 2069 Ashland, Okemos, Michigan, USA 48864 (517-347-2166; fax: 347-2064) or E-Mail me at: jvainterp@aol.com. At JVA "Our product is YOUR success!"
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